The highly anticipated “K-Pop Super Live” event finally took the stage at the rainy Seoul World Cup Stadium during the World Scout Jamboree, dazzling fans with an exceptional lineup of K-pop performers. Originally slated to occur earlier at an outdoor stadium in Saemangeum, the event was rescheduled to coincide with the closing ceremony of the 25th World Scout Jamboree due to safety concerns and a heat wave. On August 11, viewers were treated to a spectacle of rain-soaked performances as KBS aired the electrifying outdoor concert live. This special broadcast replaced the regular programming of “Music Bank,” underlining the significance of the “K-Pop Super Live” event. The revamped lineup featured a diverse array of artists, making the event a truly memorable experience for all attendees.

The stage came alive with the energetic performances of numerous K-pop acts, including NCT DREAM, IVE, NewJeans, ITZY, MAMAMOO, THE BOYZ, MONSTA X’s Shownu X Hyungwon, ZEROBASEONE, fromis_9, Kang Daniel, Kwon Eun Bi, Jo Yu Ri, KARD, xikers, P1Harmony, TNX, ATBO, Libelante, Forténa, and the dynamic dance crew HolyBang. The collective talents of these artists created an unforgettable show that captivated both the live audience and viewers at home. According to Nielsen Korea, the “K-Pop Super Live” event emerged as the reigning champion of Friday night television. The event garnered an impressive average nationwide rating of 10.9 percent, a remarkable feat that exceeded the usual ratings of KBS’s weekly music show “Music Bank.” The latter typically achieves around 1 percent in ratings, underscoring the immense popularity of the “K-Pop Super Live” concert.

In addition to its television success, the event’s livestream on KBS’s official KBS WORLD TV YouTube channel was a digital triumph. With a staggering total of 915,000 streams and 120,000 concurrent viewers, fans around the world flocked to the platform to witness the extraordinary performances and be a part of the global K-pop celebration. The “K-Pop Super Live” event at the World Scout Jamboree delivered a night of remarkable performances, unity, and pure K-pop magic. As rain poured over the Seoul World Cup Stadium, the artists’ passion and the fans’ enthusiasm shone even brighter, creating an unforgettable evening that will be remembered for years to come.
